and if you take somebody like john heilemann, the great john heilemann, "game change" one coming, "game change" two. i did a thing at the "y" with him last week. and he said the coverage of the campaign by the media is terrible. it's focused on the wrong issues, the daily food fight, the poll obsession, and we are not telling people who the candidates are. you know, there's a real problem of we are measuring our own coverage. and if the coverage, according to john and i think a lot of people would agree, is not good, are we doing our job? >> it's going to be great, though, because beer sales are up. >> are up. >>> coming up, former national security adviser under president carter, dr. zbigniew brzezinski joins us next on "morning joe." [ female announcer ] ready for a taste of what's hot? check out the latest collection of snacks from lean cuisine. creamy spinach artichoke dip, crispy garlic chicken spring rolls. they're this season's must-have accessory. lean cuisine. be culinary chic. check out the latest collection of snacks from lean cuisine. creamy spinach artichoke dip, crispy gar